Tech-savvy consumers are sharing games or products on smartphones because they value the people they surround themselves with and want to support friends and peers by sharing content that will resonate with them. When Austrian psychologist Ernest Dichter laid out key motivations for people to talk about brands and products, product involvement (33%) and self-involvement […]
Dubai: With the world reeling under environmental challenges, TITAN has taken the lead with the launch of its new eco-friendly Solar collection. The new collection includes three distinct timepieces for both gents and ladies that are the perfect companion for work, at home or heading on an adventure. What makes the collection so compelling is […]
DUBAI: TCL offers immersive viewing experiences and exciting opportunities for football fanatics across the globe and Middle East to connect with brand ambassadors during the world’s greatest football event. Millions of sports fans across the MEA region are counting down to the kick-off of the world’s greatest football event on 20th November. As the dominant player […]
DELHI: Consumer Electronics and Appliances Manufacturers Association (CEAMA), the apex industry body for the Appliances and Consumer Electronics (ACE) industry concluded its 43rd annual function themed “Indian ACE industry celebrating Azadi ka Amrit Mahotsav”. Hon’ble Minister of Commerce & Industry, Piyush Goyal graced the occasion as the Chief Guest. Atul Bihari Lall – Vice Chair and […]
Abu Dhabi : The Emirates Driving Company launched the Mobility Education Summit 2022 today, the first-of-its-kind event in the region and the world in the field of mobility and driving education. The event opened at the Abu Dhabi National Exhibition Center to a thunderous start and will continue until November 16. The inaugural event gathers […]
Ring, whose mission is to make neighborhoods safer, announced that it has been recognised in the UAE by the Superbrands organisation, an independent authority and arbiter of branding excellence. Brands awarded Superbrand status are rated by the independent Superbrands Council, following a rigorous selection process that includes thousands of brands available in the country. “We’re […]
Dubai: In keeping with its promise to revive and promote the brilliance of Indian artisans through its various jewellery collections, Tanishq adds another gem of a collection this festive season. Harnessing the wonders of miniature paintings and Pichwai, a 400-year-old Rajasthani art form, Alekhya is now in stores across the UAE. Taking inspiration from the […]
Dubai: The 5th Annual Middle East Rotating Machinery Technology & Innovation Conference and Showcase (ME RoTIC 2022) discussed latest technological advancements in Rotating Machinery across various industries. The event which runs until 13th October at Grand Hyatt Exhibition Center witnessed the participation of key players in the industry and featured technologies from the GCC and […]
Hardware from the PC and smartphone giants gets software support from AI pioneers in the Gulf Dubai: nybl, the science-based artificial intelligence (AI) pioneer, and Lenovo, the world’s largest PC maker, announced their pact to join their software and hardware respectively on the opening day of the Gitex Global. The 42nd edition of Gitex, touted […]
DUBAI: The Board of Certified Safety Professionals (BCSP) and industry leaders from India, the Middle East, and Africa (IMEA) met recently in Dubai for the first Industry Roundtable to discuss furthering safety practice in the region through certification for technical competency. BCSP Board President Leslie Stockel and CEO Christy Uden attended along with Kavitha Prabhu, […]
Dubai; September 30, 2022: TCL Electronics (1070. HK), a pioneer in consumer electronics and home appliances, launched its new TCL 4K Mini LED TV model C835 in the UAE, winner of the prestigious EISA award for “Premium MINI LED TV 2022-2023”. As a superior Mini LED 4K entertainment centre, C835 is designed to deliver a […]
