Dubai Mall announces the “Dubai Mall Festival of Fashion,” a two-day global celebration of style featuring masterclasses, awards, and leading designers in January 2026.
DUBAI: Dubai Mall, the world’s most visited retail destination, has announced the launch of the Dubai Mall Festival of Fashion, a global celebration of creativity and style set to take place on January 29 and 30, 2026. The two-day event promises to showcase the best of regional and international fashion talent through an inspiring line-up of experiences and collaborations.
The festival will feature 12 exclusive fashion masterclasses hosted across multiple Dubai Mall venues, offering behind-the-scenes insights from world-renowned designers, stylists, and industry experts. The celebrations will conclude with the Dubai Mall Global Fashion Awards, a red-carpet gala on January 30 at the Armani Hotel Dubai, honouring outstanding contributions to fashion innovation and design.
With over 200 luxury and fashion brands under one roof, Dubai Mall continues to set global benchmarks in retail and luxury experiences. The new festival further cements its reputation as a hub for cultural and creative excellence.
A Dubai Mall spokesperson commented: “As the most visited retail destination on earth, Dubai Mall has always been at the heart of culture, lifestyle, and luxury. With the Dubai Mall Festival of Fashion, we aim to position Dubai as a leading global fashion capital that celebrates diversity, craftsmanship, and creativity.”
The event is being organised in partnership with Lana, the innovative Arabic news platform transforming digital media engagement in the region. Lana will also publish a special limited-edition magazine — Dubai Mall Festival of Fashion — available across the mall starting January 1, 2026. The publication will include exclusive interviews, designer profiles, and a detailed guide to the festival schedule.
Select festival events will be open to the public, while others will be invitation-only. Registration and ticketing details are set to go live on November 1, 2025, via Lana’s official website and app.
With its stellar line-up of designers, influencers, and masterclasses, the Dubai Mall Festival of Fashion is poised to become one of the most anticipated fashion events in the global calendar, further highlighting Dubai’s dynamic influence on international fashion.
