Lifestyle

Against the Tide // Tanishq Ad row: India needs a brand like Nike that’ll ‘Just Do It’

The controversy over an advertisement by Indian jewellery brand Tanishq shows us how broken we are. Tanishq put out an advertisement that promotes religious, cultural harmony and all hell broke loose in the troll republic. How dare Tanishq show anything that promotes love, mutual respect among communities? Boycott calls on twitter followed. Tanishq was branded […]

Indian TV-rating ‘eyes’ – BARC – screeches to halt amid scandal

Amid the ongoing TRP (Television Rating Point) scandal, Broadcast Audience Research Council (BARC) board is all set to review its current standards of measuring, and pause the rating of news channels with immediate effect. The exercise would cover all Hindi, Regional, English news and business news channels. Starting with the ‘News Genre’, BARC will not […]

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