TheBrew Exclusive: How IIFA 2022 expands its horizons by promoting an OTT series
Abu Dhabi: Abu Dhabi is witnessing a new trend of IIFA awards during the IIFA 2022 weekend. Where, for the first time ever, the fraternity is promoting an OTT web series during the IIFA awards. Earlier IIFA solely promoted cinema content throughout their operations, today, they’ve decided to add promoting long-format shows. This is an ode […]

