Mohamed Alabbar emphasises product quality, authenticity as drivers of business success DUBAI: Mohamed Alabbar, CEO of Emaar Properties, shared his bold approach to marketing, prioritising authenticity and product quality over traditional strategies. Speaking at the 1 Billion Followers Summit 2025, Alabbar captivated the audience with his session, “Why I Let Go of My Marketing Team.” […]
DUBAI: H.H. Sheikha Latifa bint Mohammed bin Rashid Al Maktoum, Chairperson of Dubai Culture and Arts Authority, awarded British content creator Simon Squibb the prestigious ‘One Billion Award’ during the 1 Billion Followers Summit. The award, valued at US$1 million, recognises impactful content creators inspiring positive social change. Held from January 11 to 13, the […]
DUBAI: The world’s largest event for the content creator economy, the 1 Billion Followers Summit, has named Etihad Airways as its official airline partner for the third edition. The summit will be held at Dubai’s New Media Academy from January 11 to 13, 2025, under the theme “Content for Good.” The partnership strengthens the UAE’s […]
DUBAI: The 1 Billion Followers Summit has received an overwhelming response, with over 10,000 content creators from 190 countries applying for the million-dollar One Billion Award in just ten days. This prestigious award, the largest and most valuable for content creators globally, recognises excellence in creating positive, impactful content that promotes meaningful change. The award […]
The second edition of the 1 Billion Followers Summit concluded in Dubai, emphasizing the growing significance of digital content creation in global communication, learning, and entertainment. Organized by the New Media Academy on January 10-11, the event saw active engagement from over 300 million social media users across various digital platforms. The summit’s impact reverberated […]
