Tag: World’s Coolest Winter

ABU DHABI: The UAE has launched the fifth season of its highly anticipated World’s Coolest Winter campaign, this time focusing on green tourism. Announced by Abdullah bin Touq Al Marri, Minister of Economy and Chairman of the Emirates Tourism Council, the campaign promotes sustainable tourism by encouraging visits to farms, nature reserves, and eco-friendly destinations […]

UAE ministers and officials across local and federal government entities emphasized the significance of the ‘World’s Coolest Winter’ campaign, marking a key milestone in boosting the UAE’s global tourism standing. Launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, the campaign, themed ‘Unforgettable Stories,’ aims to showcase the country’s distinctive cultural and heritage landmarks. […]