Dubai: Al Islami Foods, a UAE pioneer in wholesome halal poultry, meat and snacking food products and awarded top Halal Food Brand in OIC countries, successfully concluded its “Everyone’s a Winner” campaign with a grand prize distribution ceremony recently held at the Union Coop in Al Barsha.
Launched in November 2023, the campaign offered Union Coop consumers the chance to win exciting prizes, including a luxurious 28.35-gram gold bar for the grand prize, and 7.7-gram gold coins, simply by purchasing AED 50 worth of Al Islami products or more.
The “Everyone is a Winner” campaign aimed to celebrate Al Islami Foods’ loyal consumers while offering them additional value during the festive season. Every scratch card awarded with purchases came with guaranteed prizes, ensuring a win for all participants. Consumers were asked to enter a digital lucky draw by scanning the QR code on their scratch cards.
The grand prize distribution ceremony at the Union Coop branch in Al Barsha marked the culmination of the successful campaign. A winner took home the gold bar while 10 others were awarded the gold coins during the event.
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“We congratulate all the winners. The campaign was our way of celebrating our consumers this festive season. The ‘Everyone is a Winner’ initiative was a great success, and the company looks forward to launching similar exciting competitions. Al Islami Foods remains committed to providing its consumers with high-quality, halal food products, and rewarding their loyalty through engaging campaigns,” commented Mr. Zubair Ahmad, Marketing and International Sales Director of Al Islami Foods.
